And it's absolutely true. About 2% will and 98% won't. The question should be "So what can I do about it?" Maybe you can guess what I'm going to say...follow-up! We already know that only about 2% of people make a buying decision on the first exposure. The point is that you make your presentation and then move on, but don't forget to circle back.
This also ties in with this golden oldie:
Although, they left the most important words out: You can't say the right thing to the wrong person AT ANY TIME. You can't say the wrong thing to the right person AT THE RIGHT TIME.
You'll never know when the right time might be, so you just keep following up, until they buy or die! (Or tell you to leave them alone!)
Since it usually takes about 90% of people four or more exposures before they make a buying decision, you want to make sure you're the one making that exposure. I'm sure you've heard "I've heard of..." whatever your company is. That's great! Someone has gotten at least the first exposure out of the way for you!
Just remember that:
Most will, at the right time; a few won't, at any time; so what? If not this time, maybe next time!Don't forget, we offer one of the best follow-up tools available!
Interesting days
Tomorrow - Don’t Make Your Bed Day, Crossword Puzzle Day, Short Story Day, Re-gifting Day, International Dalek Remembrance Day, Flashlight Day, Ribbon Candy Day, Short Girl Appreciation Day and Look On The Bright Side Day
Next Wednesday - Fruitcake Day, Make Cut-out Snowflakes Day and Visit The Zoo Day
January 20 - Penguin Awareness Day, Disc Jockey Day, Camcorder Day, Cheese Lovers Day, Day of Acceptance and Buttercrunch Day
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