Random musings: Christmas in July

Monday, June 24, 2019

Christmas in July

Why wait until December to show your friends, family, customers, clients and prospects how much you care for them?

I had started sending a Christmas card every day of the year...unfortunately, that didn't work out too well, so I'm going to be doing a Christmas in July campaign. I'm sending out a group of 100 Christmas in July cards to my existing customers and prospects. But I'm also going to send out additional cards throughout the rest of June and all of July! If you'd like a card, just let me know.

So, how did Christmas in July even get started? I'm glad you asked. From Southern Living:

Christmas in July has become such a cultural staple each year that you may not have even thought about who first dreamed up such a cheery, potentially cheesy, midsummer celebration. Well, as it turns out, per Country Living's reporting, it started right here in the South. (No, it wasn’t marketers!) We can’t say we’re surprised though. Christmas in July started 84 years ago on July 24th and 25th in 1933 at a girls’ camp called Keystone Camp in Brevard, North Carolina.

Now, you don't have to go off to camp to celebrate Christmas in July, even though I had a lot of fun at the church summer camp that I went to a couple of times when I was about 9 or 10.

Even the Hallmark Channel is celebrating Christmas in July!

And if you'd like help in setting up a Christmas in July (or December) campaign, I'd be glad to help you out... just email, or text or call (707)685-1382.